Proprietary scale to 9

Drill System

Our proprietary drill scale goes to 9—surpassing classic five-star framing. Tiers 1–5 define the classic ladder; 7 is ultra-luxury beyond five-star; 9 is ultimate and category-defining.

1 Drill · Essential Comfort

Solid quality and reliable service—clean, safe and convenient. A trusted baseline for business and short stays.

2 Drills · Preferred Quality

Stronger facility completeness and service consistency—stable breakfast, front-desk response and room comfort.

3 Drills · Distinguished Stay

Aligned with mainstream premium hotels: refined spaces, F&B and business amenities, professional service and clear brand identity.

4 Drills · Refined Luxury

Distinctive aesthetics, deeper concierge care and memorable moments—ideal for premium business and leisure.

5 Drills · Classic Icon

The classic five-star-analogous peak: extreme detail, bespoke service and unified brand narrative—the reference bar before ultra-luxury tiers.

7
7 Drills · Ultra-Luxury

Beyond five-star: private rituals, narrative environments and elevated operational precision for guests and owners seeking true ultra-luxury.

9
9 Drills · Ultimate

The ultimate, category-defining height of the drill scale—rarity, originality and irreplaceable brand equity as the industry reference.

Criteria span hardware, soft product, service, safety and brand presentation. Tiers 7 and 9 are proprietary advances beyond classic five-star framing. Detailed rules and licensing terms are defined in formal agreements and current standard documents.
IH Union (International Hospitality Union) is a hospitality brand-management and consulting brand. The “Drill” tiers described on this site are our proprietary brand standards and licensing framework, conceptually analogous to star-rating hospitality service ideas. They are not a government star-rating scheme and do not constitute any official administrative rating.